Let’s start by a disclaimer, the 4-hour promised in the title is actually spread over a month. To be more exact, the first three hours were together, and the last one hour was after one month.
There are many courses that teach you how to build a new site with wordpress and immediately flip it. In my experience, flipping brand new sites is not as profitable as it used to be. Either it does not sell at all, or it doesn’t attract high enough bids.
The other option would be to establish a site until it starts making money. This can take anywhere from a month to 3 months before you can flip it.
There is a third option that very few people know about. And it takes a maximum of 2-3 weeks to be ready for flipping. Basically, you will try to rank in the search engine, but whether the site starts making income or not is not very important. Just Google ranking will fetch high price.
There are two secrets about this technique that can make a lot of difference to the outcome:
Secret # 1: The domain name should be exact keyword match
Secret # 2: The domain should be more than 1 year old
So here are the steps in this technique:
Step 1: Find a keyword rich+ aged domain and acquire it
Step 2: Build a wordpress blog with backdated posts
Step 3: Link from every inner page to the home page
Step 4: Build some external backlinks
Step 5: Write Some Unique Post and Wait for it to rank high
Step 6: Flip it for cash
Step 1: Find a keyword rich aged domain and acquire it
There are several places where you can buy aged domains, but my favorite is Digitalpoint Forums, because you get it for cheap and you get plenty of them. Other places where you can acquire keyword rich+aged domain name is WarriorForum Complete Websites for sale. In this post, I will be using Digitalpoint Forums.
So head over to the digitalpoint forums and click on the Marketplace at the top bar
Then click on the “Over 1 year Old” Under Domains

Once the result shows up, just browse through the listings and look for those domains that look like they have a keyword in the name. If you find one, check it with Google Adwords Keyword tool to see if there are any searches for that keyword.
Ideally, you are looking for a domain that is over 1 year old, and that has a keyword in the domain name which has at least 100 search counts per month
Step 2: Build a wordpress blog with backdated posts
Once you find the domain name and acquire it, its time to build it. Install WordPress using Fantastico and then do the initial configuration for good on-page SEO, like changing the permalink structure etc.
Next, use TextPressor to populate the blog with relevant PLR articles starting from the date on which the domain was created. This part is important. You want to make sure you create backdated posts that go all the way to the date on which the domain was created. Textpressor allows you to easily do that.
In addition, I also create some future dated posts that will be dripping over time. This also improves SEO
Step 3: Link from every inner page to the home page
I use PLRUnique to add a signature to every post that contains a link to the home page with the primary keyword. This plays an important role in the on-page SEO, as every post in your blog will be having a backlink to the home page with the primary keyword as anchor text.
Step 4: Build some external backlinks
I use blog network like Authority Link Network and Free Traffic System. Of course, there are several other backlinking techniques that can give you a boost in ranking. I suggest you check out some gigs in fiverr that provide:
- DoFollow edu or gov links
- Forum Profile Backlinks
- Manual Social Bookmarking
Don’t go overboard with this, just 3 good packages will be good enough. You want to get some backlinks diversity
Step 5: Wait for it to rank high
Once this is done, I create a couple of unique posts that basically summarizes the purpose of the website and pitches an affiliate product. The unique posts have to be made sticky so that as new posts are being made by Textpressor, the unique posts don’t get buried.
Once Step 5 is done, move on to other things. Watch the ranking of the website from time to time. It can take a couple of weeks to get a page one ranking
Step 6: Flip it for cash
Once you see that it has ranked in the first page, it’s time to flip it. Although you can keep it and monetize it with your affiliate links or with Adsense, it is always more profitable to flip it and move on to the next project.
In the flippa auction listing, here are the important things to keep in mind:
- highlight the fact that the website is ranking in the first page for the target keyword, take some screenshots and post it in the listing
- Start from $1 and keep No Reserve
- Let the auction run for 5-7 days
That’s it. If your website is genuinely ranking in the first page, you should start seeing bids coming in almost immediately. I will share another technique soon that almost always ends up increasing the final bid amount.
In addition, I will post the exact listing anatomy in some other post.
Till then, enjoy the technique!
Thank you for the interesting “technique”. I am a newbie and hope I can make good use of this technique.
Yes this technique can be implemented by a newbie too